Awww, UPS just made one kid very happy...

[Mai72]

Back ground music...

And how many actors did the go through to find that perfect mix of I don't care I have been driving trucks for whole life, I am old but not to old, weather face but not to weathered. But I not bitter and drives voice is is on the edge of crackling with fondness and remembrance a close to tears but a moment where I am still a man. find it depressing.

Exactly. It's business first for UPS.

Do you really think they actually care about this kid?

 

[Carson Dyle]

Does the kid have a terminal disease?

I don't get it.

 

[Perknose]

fake.

Don't be so hard on yourself, sparky. :sneaky:

Oh, and, whatever anyone thinks of the production, the story itself is not fake, something you'd know if you'd bothered to read the thread before weighing in.

“We had it made just for him,” UPS spokeswoman Susan Rosenberg tells Yahoo Parenting of the vehicle, gifted to Colorado Springs preschooler Carson Kight. Kight has been obsessed with driving a UPS truck just like his local driver “Mr. Ernie,” who had been delivering a special baby formula to the family three times a week since the boy’s birth.

The driver, real name: Ernest Lagasca (a 26-year UPS veteran), had taken a shine to the boy too over the years and mom Karen Kight told KRDO, “He asked him at about 2 1/2, ‘You wanna see my truck?’ And he took off with Ernie like there was no tomorrow.”

All he wants to be is a UPS driver, like his pal Mr. Ernie. Mr. Ernie used to be Carson's UPS man.

Now Carson has his own truck he drives, and he also was a UPS driver for a day, thanks to Mr. Ernie and the UPS "Wishes Delivered" Program.

"When I drove up, that moment was just amazing," said Ernest Lagasca, or Mr. Ernie, UPS delivery driver for 26 years.

Mr. Ernie said he and Carson have a special bond.

"Mr. Ernie is my friend, the UPS driver that I get special milk," said the 4-year-old.

According to Mr. Ernie, he delivered special milk to Carson when he was a baby, and watched him grow up ever since.

 

[Perknose]

Back ground music...

And how many actors did they go through to find that perfect mix.

None. Educate yourself, RTFT.

 

[madoka]

So, it's all fake eh? That seems to be the dominant theme nowadays. If a large corporation shows some charitable and/or nice act on the internet, then it must be fake.

If the kid's family posted it on youtube, that's one thing.

But when you have multiple camera crews shooting over the course of a few days, professional editing and music, then it smacks of a crass attempt to manipulate peoples' emotions to benefit a billion dollar company's image by using a kid's innocence.

 

[John Connor]

LOL! That's pretty cool.

 

[BUTCH1]

If the kid's family posted it on youtube, that's one thing.

But when you have multiple camera crews shooting over the course of a few days, professional editing and music, then it smacks of a crass attempt to manipulate peoples' emotions to benefit a billion dollar company's image by using a kid's innocence.

I doubt UPS will see an uptick in business by running the ad but at least they made a kid happy for awhile so I tip my cap to them, who knows, they might even treat their employee's OK, IDK anyone who's ever worked for them though so I can't say..

 

[Nebor]

I doubt UPS will see an uptick in business by running the ad but at least they made a kid happy for awhile so I tip my cap to them, who knows, they might even treat their employee's OK, IDK anyone who's ever worked for them though so I can't say..

Are you kidding? After watching that video I went down the local UPS store and shipped myself a bunch of books and next week's clothes.

 

[Red Squirrel]

They should have filled the kid's truck with puppies and kittens.

 

[ImpulsE69]

Pretty sure this is staged/fake like alot of whats been going around with businesses and kids lately (like in the last year), however that mini UPS truck is cute as hell.

 

[Mai72]

If I was walking down the street I'd push that little UPS truck on its side.

 

[madoka]

I doubt UPS will see an uptick in business by running the ad but at least they made a kid happy for awhile so I tip my cap to them, who knows, they might even treat their employee's OK, IDK anyone who's ever worked for them though so I can't say..

My wife works at a famous children's hospital. As such, celebrities come by every week and you can tell which are genuine and which are not.

Some stars come in unannounced and quietly make their rounds. Occasionally you might see a picture or two on a parent's private FB or Instagram page, but otherwise you'll never hear about it. They come quite often and their reward is making these sick kids' days.

Other stars schedule events and come with a small army of photographers to document every smile and hug. You'll see these pictures in national magazines or immediately splashed all over the internet. They don't come very often and they don't visit many kids when they do.

In both cases, the kids are very happy to see them. But to me, their motivations make quite a difference in how I perceive their actions.

 

[BoomerD]

If I was walking down the street I'd push that little UPS truck on its side.

Then that little kid would get out and kick your ass up and down the street...

 

[Mai72]

Then that little kid would get out and kick your ass up and down the street...

:'(

 

[Jeff7]

So, it's all fake eh? That seems to be the dominant theme nowadays. If a large corporation shows some charitable and/or nice act on the internet, then it must be fake. Not entirely sure I can blame folks for that view but that's not always true.

It just doesn't always carry the same impact if you know that there's a good chance that it was carefully crafted and test-run by a group of marketing executives to ensure it would have the intended emotional impact.
Especially with larger companies, where a few wrong words in an ad could cost tens of millions if the stock price hiccups slightly, I'd expect these things to be analyzed thoroughly.

A Christmas gift wouldn't be the same if the person presenting it also delivers a 35-page report detailing their analysis of the gift's anticipated emotional impact, laced with hints that they're now expecting something in return.


It's certainly mixed though, and sometimes effective. Verizon had their bit recently on the dearth of women engineers. It is indeed a genuine issue. Maybe there was a stroke of altruism in there at some point in time. But you also know that there's a group behind it analyzing how much revenue it can be expected to generate for the company by way of improving the company's public image.

I doubt UPS will see an uptick in business by running the ad but at least they made a kid happy for awhile so I tip my cap to them, who knows, they might even treat their employee's OK, IDK anyone who's ever worked for them though so I can't say..

They don't seem to place much emphasis on careful handling of packages. I believe the attitude is more in the realm of "You have an hourly package quota. Fail to meet it and you might receive some form of reprimand." "Don't destroy packages" is not necessarily part of that decree.


The kid also needs to do the other part of the job: Sit the truck in another company's parking lot near to the distribution center for awhile before returning there. I don't know though if they're taking a legitimate break while not having their truck crowding the overflowing parking lot at the distribution center, or if they're padding out their shift a bit.

Then that little kid would get out and kick your ass up and down the street...

It's UPS, too. Some local union guys might pay a visit.




.

 

[Brian Stirling]

Was this from the FakeAWish fondation?


Brian

 

[John Connor]

Just curios. Why do you say "FakeAWish?" Do they not upload to their name or something? I can see United Way being a POS though.

 

[Ichinisan]

Just curios. Why do you say "FakeAWish?" Do they not upload to their name or something? I can see United Way being a POS though.

He's implying that this video is fake.

I don't know why he thinks a kid would be that good at acting. It's not "fake" just because they had the mother's cooperation and put cameras everywhere.

 

[Red Squirrel]

I'm sure the video is "fake" the same way most commercial situations are "fake". It's just a commercial, it's not really meant to be real. Ex: The people in it are actors that were hired to do the scenes in it.

 

[Ichinisan]

I'm sure the video is "fake" the same way most commercial situations are "fake". It's just a commercial, it's not really meant to be real. Ex: The people in it are actors that were hired to do the scenes in it.

No. They put cameras everywhere they could and got the participation of his mother and some of the people in the neighborhood. You can tell that a lot of the cameras were positioned to be hidden from the kid.

There were no actors in the commercial.

 

[HamburgerBoy]

And just think, twenty years from now he'll be all growed-up, neffing and collecting street lights in his spare time. :'(

 

[DigDog]

Does the kid have a terminal disease?

Yes. It's called "wanting to work for UPS".

zero percent survival rate.

 

[HamburgerBoy]

I'm assuming the kid's father is dead or something.

 

[Mixolydian]

Wow, a lot of bitter, miserable people in this thread. Jesus christ.

And just think, twenty years from now he'll be all growed-up, neffing and collecting street lights in his spare time. :'(

 

[Stopsignhank]

OP,

Thanks. That was a great video and very heartwarming.