Originally posted by: Onceler
I remember reading about FeRAM being the next big thing way back in 97 in an article in PC Mag. I really thought that that tech was going to be the next big thing.
And it was, but only for a very small niche of applications that the newest flash chips of the time could not service.
The problem with hype is that it is usually posited as
unavoidable (ergo the confidence in their presumed ascension to market dominance) but when you delve deeper you realize the
unavoidable label is created by imposing an artificial reality whereby progress/development of all the other competing/existing technologies are assumed to come to a complete stand-still (usually justified by the invocation of yet another
unavoidable consequence of some aspect of physics - ala "moore's law is dead" or "limits of litho prevent it" or "power consumption will melt the chip" etc).
This is not limited to hype in the technology world. Its SOP for the people who make their paycheck (the author of that PC Mag article) being hypsters across any and all industries.
Embedded dram, zram, mram, memristor, fram etc etc...there are the technologists who know the limits and capabilities of physics inherent to these devices (and they make their paycheck maximizing these capabilities) and then there are the spinsters, journalists, marketing folks who make their paychecks by hyping the hell out of it as the second-coming of the messiah.