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Apple. It really is a religion

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Bateluer

Lifer
http://edition.cnn.com/2011/TECH/gaming.gadgets/05/19/apple.religion/index.html?hpt=C2

Oh snap. 😛

For Apple fans, the brand triggers a reaction in the brain that's not unlike that of religious devotees, according to a BBC documentary series that cites neurological research.

The neuroscientists ran a magnetic resonance imaging (MRI) test on an Apple fanatic and discovered that images of the technology company's gadgets lit up the same parts of the brain as images of a deity do for religious people, the report says.

Obligatory. Behold!

t1larg.apple.store.gi.jpg
 
Of course it is, how else do you explain why people are willing to spend 3x the amount for what is essentially PC hardware.
 
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