Anyone do real estate photography for profit??

ProfJohn

Lifer
Jul 28, 2006
18,161
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I am thinking of ways to help pay for my hobby and real estate seems like one of the best options for me since I don't want to become a news photographer or wedding photographer and breaking into the travel, wild life, nature etc etc business seems insanely hard, especially since I have no formal education.


So I am just wondering if anyone on here does real estate photography for money and what do they charge etc etc.
 

ProfJohn

Lifer
Jul 28, 2006
18,161
7
0
Here are few samples of my early real estate work.

Just photos of model homes that I looked at while house hunting.
Keep in mind that these were taken without the use of the fancy flash or tripod etc etc.
Just me walking around with the camera.
DSC_0089.JPG

DSC_0086.JPG

DSC_0046.JPG

DSC_0048.JPG
 

Lemon law

Lifer
Nov 6, 2005
20,984
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I have to say, I have have the same thoughts. It seems to me to boil down to if you can make decent money or if you waste all profits in running around in gasoline, even if the final results can be emailed to the reality agency sponsor at no cost.

But I have to say you have talent in making an excellent room look even better.
 

idiotekniQues

Platinum Member
Jan 4, 2007
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i just came back from a nice hour walk hitting up 12 realtors in Hoboken NJ offering my services. I'll be doing the same Monday in Jersey City and then next week in Manhattan.

you can see my real estate gallery here, i basically just learned on the job. I've only shot 5 properties or so, so far. but now that I have the hang of it, I am ready to start selling:

http://www.simplyathos.com/Other/Real-Estate/4869033_yjf7U#290194540_NgGvC


i use Lightroom2 and Noise Ninja to edit.

I charged $150 plus any cab fees. For NYC I will charge $200. I went and shot the property, I would get all the shots onto a private gallery for them to browse and pick up to 9 for me to edit. 9 shots is what the MLS listing system allows a realtor to post, so it made sense. Most didn't even pick that many. If they want more, just negotiate.

Slik tripod. Cable release. these were shot with my old Canon 30d, mostly with the sigma 10-20EX. at first i didnt have the PT lens plug-in but now i do. that helps with wide-angle distortion.
 

ProfJohn

Lifer
Jul 28, 2006
18,161
7
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^ nice web site, I am jealous :)


I need to look at a 'real' photography web site for myself instead of using the free google web site.
 

fuzzybabybunny

Moderator<br>Digital & Video Cameras
Moderator
Jan 2, 2006
10,455
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I do it professionally:

http://www.victorlinphoto.com/realestate/images.php

Prices:

http://www.victorlinphoto.com/downloads/Victor&#37;20Lin Photo Price Sheet.pdf

Real quick example of a virtual tour:

http://vt.realbiz360.com/Listing-273015.html

The biggest problem by far is getting yourself known and getting realtors to switch to using you over the company they've already been using, or the one that their whole entire office uses. Not to mention you'll need to get a LOT of different realtor clients to sustain a livable volume of work because it's very rare that you find a realtor who will request house photos even just once a week. Most realtors barely do a house a month, and you'll need to be shooting around 3 houses a DAY to get a decent living out of it.
 

ProfJohn

Lifer
Jul 28, 2006
18,161
7
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^ great info.

But I am disappointed that you don't call it "Fuzzybunnyphotography.com" :(
 

Lemon law

Lifer
Nov 6, 2005
20,984
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I have to seriously wonder about the idiotekniQues strategy. Go ahead, demand cab fare, go ahead ask for eggs in your beer and the moon and the stars. All you do is price yourself out of the market.

Its somewhat my understanding that most real estate is sold through multiple listing services, so the primary Realtor listing the property is not all that likely to come away with the lions share of real estate commissions. Since your primary payee is the original agency that lists the property, you have to ask what its economically worth to them. Add in other established competition and Realators with ready access to point and shoot digital camera's and it may be a tough market to enter.
 

Dubb

Platinum Member
Mar 25, 2003
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I couldn't imagine doing photography for realtors. Wholly soulless work with difficult/cheap clients. What they consider good images is generally bad photography.

Architectural photography I find fun, but real estate stuff would make me want to shoot myself.
 

idiotekniQues

Platinum Member
Jan 4, 2007
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I have to seriously wonder about the idiotekniQues strategy. Go ahead, demand cab fare, go ahead ask for eggs in your beer and the moon and the stars. All you do is price yourself out of the market.

Its somewhat my understanding that most real estate is sold through multiple listing services, so the primary Realtor listing the property is not all that likely to come away with the lions share of real estate commissions. Since your primary payee is the original agency that lists the property, you have to ask what its economically worth to them. Add in other established competition and Realators with ready access to point and shoot digital camera's and it may be a tough market to enter.

I'm not sure where you live but I live in one of the most expensive areas in the country. I give a good product. I do not rush people. I spend transit time there and back. Shooting and transport can take several hours. If going farther like say in Manhattan, transport time will be far longer. Then editing time as well. I also help with staging and aesthetics. One of those apartments on there is mine that I was a big part of decorating - so I bring an aesthetic value I believe.

I also give a fast turnaround time - if I go shoot your listing that day your images are on a private gallery that night for you to pick your images from. Within a couple of days you have all your retouched shots ready for print or web - my shots went on both mediums.

If I can't get there by train, I'll take a cab. Usually round trip for me is about $25. So for $175 they get a series of well done photos. If I can take public trans we are talking about another $10. So at 5-6 hours total you are talking about 30-35 an hour for a skilled service. In this area that is pretty reasonable. Plumbers charge more.

The fact that you say realtors can use point and shoot cameras to even compare to what service a good dslr shooter can give to me reeks of ignorance. I look at the pictures in the windows of realtors and they are often very mundane. Today I scoped out the pictures in the windows of a bunch of realtors in a pricey market with a friend. 90&#37; of the photos were worse than mine. You get what you pay for sometimes.

If you cheapen your labor and time too much, at that point your time is not even worth it. Anybody I know that was in the market for a property usually states that most of the pictures they looked at suck compared to some of the stuff they see from the better photographers. They often just click past places with bad shots. Smart realtors see the value of catchy images. You get your work out to enough realtors and give a good product, they will come as long as you are reasonable. Now if $25 in cabs to you is unreasonable for certain gigs, so be it. I could have just made it $200 for everybody and no transport - but why do that, I can get to most of my gigs via public trans so $150 plus $10 sounds better. Methings you can take point and shoot shots of your listing and go that route.

Most listings I shot were 350-750K. $175 for great shots of that cost listing to me seems fair. I could be mistaken, but this ain't alabama real estate.

Btw I think eggs in your beer sounds like one of the stupidest sayings I have ever not heard of.
 
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ahenkel

Diamond Member
Jan 11, 2009
5,357
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We have a Betterlight Digital Scanback camera. I bet it would be great for things like this.