"6 cores x 6 GHz!! That is like a 36GHz Processor!"

.. No, I like our current meaningless numbering systems. All the consumer needs to know is that bigger is better. When you expose the average consumer to the technical details in the slightest, you end up with them spouting the above phrase or similar. You also end up with the same problem Intel had. They backed their CPUs down to 2.2 Ghz and had to explain to their customers "No, this 2.2Ghz processor really IS faster than the old 3.4Ghz processor". (not that this was a really big deal to them, though, I have run into a few P4 diehards that are convinced that their 3.4GHz CPU is faster than those new fangled C2D.)