http://seekingalpha.com/article/307...arnings-call-transcript?page=4&p=qanda&l=last
Lisa Su - President and CEO
On the positive side, we did see progress in several of our strategic initiatives. Mobile APU ASPs and revenue increased from the year-ago period, highlighted by increases in commercial client APU shipments and revenue from the fourth quarter, setting a record for commercial client processor sales. Our focused commercial client strategy is gaining momentum and our investments are driving awareness and generating pull with commercial and government buyers. We delivered record FirePro server unit shipments in the quarter, driven by enterprise wins and AMD professional GPUs now being offered in the world's highest volume server, HP's DL380. We also successfully passed several key milestones in the quarter as we prepared for the introduction of our new 2015 APU and GPU products, including first revenue shipments of our next-generation Carrizo family of notebook APUs in advance of system launches planned for the second quarter. Carrizo is a standout product that delivers better graphics performance than competitive offerings, as well as all-day battery life, driven by the largest generational performance per watt improvement we have ever delivered with our mainstream APUs.
1: The huge decline of revenue came from the Desktop sales mostly and entry/low-end laptops, exactly where Intel's decline was.
2: Mobile APU Revenue and ASP where up, they investing heavily in perf/watt with Kaveri onwards and Carriso will be one of the most advanced APUs in the market in 2015.
3: Professional Graphics sales and revenue is rising in a market dominated by NVIDIA.
Lisa Su - President and CEO
Now turning to our enterprise embedded and semicustom segment. Revenue declined 14% sequentially, largely driven by lower game console royalties and a seasonal decrease in semicustom SoC console sales.
Embedded processor sales were roughly flat from the year-ago period with weaker than expected thin client demand, offset by continued adoption of our embedded APUs across targeted market segments.
Samsung introduced a new AMD powered digital signage solution and both Fujitsu and GE intelligent platforms released new industrial computing boards powered by AMD embedded SoC's in the quarter.
At the corporate level, we continue aligning larger portions of our R&D investments to take advantage of long-term growth opportunities across our EESC segment. As we prioritize our R&D investments and simplify our business, we made the decision in the first quarter to exit the dense server systems business as we increase investments in our server processor development. We retained the fabric technology as a part of our overall IP portfolio.
1: Decline in Console SoC sales drove lower revenue of the EESC group.
2: They only exit the
system business of dense servers, they will not sell dense Servers anymore but they kept the fabric IP and they will continue to make Processors/SoCs for that market.
Lisa Su - President and CEO
We see very strong opportunities for next-generation high-performance x86 and ARM processors for the enterprise datacenter and infrastructure markets, and will continue to invest strongly in these areas.
If anyone had a doubt about what ZEN will be now they can be assured it would be a high-performance x86 CPU.
Lisa Su - President and CEO
On the broader question of the computing and graphics business, we have significant product technology and IP that serve this market very well. I think it's important for us to focus on the areas where we can differentiate and innovate. Frankly, the portions of the business that are more commodity like are less attractive to us, and so we have very really focusing on managing the business for improved profitability and improved differentiation. So going forward we'll continue to do that.
I believe this is one of the reasons CG group revenue is declining every quarter for the past 12 months or more. They also dont have a competitive $150 and above Desktop CPUs from 2013 onwards. So obviously Desktop Sales and Revenue is shrinking because APUs cannot substitute the lost High-End Desktop/Laptop sales.
This may change with ZEN for both high-end Desktop SKUs and APUs.