Originally posted by: themanwithapc
Ati decided to tune down the 9600pro because of market segmentation. People who were paying top buck for 9700 pro's so they could have the best graphics card on the market were being discouraged. This was since the 9500pro could be overclocked to reach almost the same performance as the 9700pro. This meant people did not have to pay as much for the top performance.
This did have it's sideffects though. Nvidia were losing profits because people were buying the 9500pro(instead of the 9700pro) and o/cing it to 9700 levels. This also meant people who bought 9700's were left feeling slightly unhappy since their card did not have such a significant gain from the mainstream range.
The new 9600pro is good news for anyone who buys a radeon 9800, since you get THE BEST quality albeit for a premium. It's bad news for the mainstream market, since now they have to make do with a less powerful card. Still, the 9600pro does beat the fx5600ultra, so there's a thought....