I think it's ridiculous, but expected since people are getting used to paying $60 a game on consoles.
Even the $60 price point for console games is lower than it was before. I still remember paying $90 (including taxes) for the SNES version of Killer Instinct (black cartridge with Killer Cut OST), and $70 for Ocarina of Time on the N64 the very day of its release from my Toys 'R Us pre-order, granted, they were cartridges, and that was a long time ago, but still, it was the pricing trend that console gamers had to deal with, especially when cartridges were the only thing around until the Saturn and the PSX came along (the Sega CD doesn't count at all, prices were outrageous for Sega CD games).
As for modern PC games pricing, honestly, I don't have a problem with it, since I still have options, those prices aren't exactly forced on me, and contrarily to how it was back in the days I am patient enough to wait months if necessary until a game's price is lowered if I'm not sure about it, and then I'll buy it at a reduced cost, or better yet, I'll just buy the CD Key (for instance from DirectGameKeys and other such CD Key sellers) and then register the game (EA Store, or Steam, etc). Also we now have digitally distributed games, D2D, Steam, EA Sotre and such services, especially with Steam and the non-stop weekly or week-end specials we always get on it, which is certainly a plus that only Steam and a very few others offer on-line.
Lately the only game I've bought at full price was Mass Effect 2's Digital Deluxe Edition, and I sincerely don't regret it one single bit, despite the game's flaws, it's still a masterpiece and games with such production value aren't released often. The only other game I bought at full price before ME2 was Empire: Total War, and I regretted it, but I've been buying some of its available DLCs recently to "spice it up" and increase the variety of units in the game, which does help a bit, since I've played it recently and I'm kind of seeing it another way now, and those DLCs weren't any type of obligation, I made the choice and took the calculated risk to buy some of them and see if it would help increase the "value" of a product I never really liked but still bought at full price. I haven't even thought of "how cheap" it can feel like to "have to" buy DLCs to increase the replay value of any given game, since even that is subjective, some people are perfectly content with vanilla E:TW and probably aren't even aware of the available DLCs for it.
If I enjoy a game I won't mind about the price I paid for it. If not, I will still try to play it from time to time, and with some luck if the developer keeps supporting it via patches and/or DLCs and/or expansion pack(s) then perhaps it might make me change my mind about the "failed" game in my book, I usually try to keep my hopes alive. And, to conclude this, I can say that there are games I paid $20 such as Indie games, and guess what, they often happen to be quite better than $60 big budget gold-branded games out there, which again helps realize how game prices don't always reflect "how good" or "how bad" a game can be, and to repeat myself, a game's price is never imposed on the consumer, the consumer has alternatives, especially on-line, if the consumer is not patient and buys it immediately at full price and ends up being disappointed then I for one would be very easily tempted to point at finger at the consumer, and not "the price of the game".
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