Frankly, I find it VERY strange that AMD wouldn't directly propose HyperTransport to PCI-SIG (something up AMD's sleeve, who knows). If you guys think about it, 3GIO is just an idea, all Intel executives can do is say "it's promising" or something like. HyperTransport has already been at least described in detail and implemented, and is showing its face for the first time in August as the nForce. So it seems weird that 3GIO would be adopted by PCI-SIG. Maybe they have a lot of faith in Intel, who knows. Intel hasn't released any specifics yet.
Listen to what this idiot, Insight 64 analyst Nathan Brookwood, had to say about the two technologies. "There's little doubt in my mind that 3GIO is at least as good a solution as HyperTransport,"
What a MORON. Not to be overly critical, but how can he say anything about 3GIO if it's ONLY an idea. 3GIO is not going to come out until the middle of 2003. It's pure speculation on Brook's part. It's like saying "there's no doubt in my mind that the next AMD processor will be better than the next Intel processor." He's using pure speculation. He might know something we don't, but that quote certainly doesn't prove it.
However, from reading what HyperTransport and 3GIO are, it seems they aren't competing for the same standard. "HyperTransport technology is a way for one chip to communicate with another. For example, a CPU to communicate with a memory controller or a PCI subsystem." That's directly from the CNET article. "The intent of 3GIO is to be the one unifying input-output technology of the future." I guess they're slightly different technologies.