smackababy
Lifer
- Oct 30, 2008
- 27,024
- 79
- 86
It is hugely capital intensive and you have to look at what your ROI might be. Current trends actually add to your risk as McDonalds is very unhealthy food and sources exclusive from factory farms. While much of America doesn't give a crap, the proportion of americans that do is growing. Why do you think the contents of a happy meal have evolved so much in the past few years? So while owning a Mickie D's maybe a license to print money, it might not be worth the initial investment if you actually did some due diligence...
If you actually think the idiots crying about health food are going to slow down the average person's craving for a Big Mac, you're just as dumb as everyone buying gluten free soap.
Until the franchise wars commence, which Taco Bell will win, McDonald's is a safe bet. A location that doesn't have a McDonald's within a certain number of miles, will succeed.
